Back to Black

By Emily Williams

There’s good news for anyone who wants to channel some darker vibes in their look this Halloween—goth is back—and it’s evolved from the dark threads and plastic chokers of rebellious 90’s high school students.

The new goth-inspired look is popping up all over runways, fashion blogs and celebrity’s wardrobes.

Vera Wang

Calvin Klein

Ashley Greene

Charlize Theron

Bold Makeup

The simplest way to adopt the look is with a modern-goth makeup routine that features a bold lip or dramatic smoky eye. The key to the look? Pick one or the other, never both.

For a statement lip, swipe on a deep burgundy shade. Carefully groomed and darkened eyebrows, tinted moisturizer, a couple swipes of mascara and a light dusting of blush complete the look. Be careful not to cake on the foundation or forego the blush at the risk of looking like the ghostly, angst-ridden teens of decades past.

deep love
“Deep Love” by MAC Cosmetics


Although the goth look used to be dictated by an all-black rule, try a more wearable take on dark eye makeup by opting for shades of brown, purple or blue. Liners in almost-black hues of deep amethyst or emerald also work well for the goth-inspired smoky eye. Apply only minimal amounts of other makeup, and, if you reach for a lipstick, go for a subtle nude shade without shimmer.


“Delinquent” by Urban Decay

Black Chokers

This look has grown up since it first reached its popularity in the stretchy black tattoo chokers of the 90’s. While bringing those plastic chokers back out is no longer a major fashion faux pas, there are some newer, more sophisticated ways to wear a choker.



Try pairing a plain velvet choker with a few short gold charm necklaces for an edgy put pretty acent to a simple outfit.

Chunky Shoes

A simple pair of solid black Doc Marten combat boots can either add an extra element of edge to a comfy leggings-and-chunky-sweater combo or toughen up a feminine black dress with sheer accents and tights.



Patent Leather

Move over motorcycle jackets—pencil skirts are becoming the best new way to wear patent leather. Dress it up with a blouse and pumps or pair it with a crop top for a night out.